- Encoding: processing of information into the memory system
- Storage: retention of encoded material over time
- Retrieval: process of getting the information out of the memory storage
- Recall: you must retrieve the information from memory (fill-in-the-blank tests)
- Recognition: you must identify the target from possible targets (multiple-choice tests)
3 Types of Memory:
- Sensory Memory: immediate, initial recording of sensory information in memory system; stored just for an instant, and most get unprocessed
- Short-Term Memory: memory that holds only a few items briefly; 7 digits (plus of minus 2); information will be stored into long-term memory or forgotten
- Working Memory: another word of describing the use of short term memory; 3 parts: audio, visual, and integration of audio and visual (controls where your attention lies)
- Long-Term Memory: relatively permanent and limitless store house of the memory system
- Automatic Processing - unconscious encoding of incidental information; you encode space, time, and word meaning without effort; things can become automatic with practice
- Effortful Processing - encoding that requires attention and conscious effort; rehearsal is most common effortful processing technique; through enough rehearsal, what was effortful becomes automatic
- The Next-in-Line Effect: we seldom remember what the person has just said or done if we are next
- Spacing Effect: encode better when we study or practice overtime; DO NOT CRAM!!
- Serial Positioning Effect: our tendency to recall best the last and the first items in a list
- Semantic Encoding: encoding of meaning, like the meaning of words
- Acoustic Encoding: encoding of sound, especially the sound of words
- Visual Encoding: encoding of picture images
- Tricks to Encoding - imagery: mental pictures; Mnemonic Devices use imagery, "peg word system"
- Chunking: organizing items into familiar manageable units; often it will occur automatically
- Explicit (declarative): with conscious recall
- Facts - general knowledge ("semantic memory")
- Personally - experience with events ("episodic memory")
- Implicit (non declarative): without conscious recall; routine
- Skills - motor and cognitive
- Classical and Operant - conditioning effects
- Proactive Interference - disruptive effect of prior learning on the recall of new information
- Retroactive Interference - disruptive effect of new learning on the recall of old information
- Motivated Forgetting: repression, basic defense mechanism that banishes anxiety-arousing thoughts, feelings, and memory
- Misinformation Effect: incorporating misleading information into one's memory of an event
- Example: depiction of an accident
- Associative Learning - learning that certain events occur together
- Classical Conditioning:
- Unconditioned Stimulus (UCS): a stimulus that naturally and automatically triggers a response
- Unconditioned Response (UCR): undeterred,naturally occurring response to the UCS
- Conditioned Stimulus (CS): an originally irrelevant stimulus that, after association with the other UCS,comes to trigger a response
- Conditioned Response (CR): the learned response to a previously neutral stimulus
- Ivan Pavlov
- Acquisition - initial stage of learning; phase where neutral stimulus is associated with UCS so that neutral stimulus comes to elicit the CR (thus becoming CS)
- Extinction - diminishing of a conditioned response;eventually happens when UCS doesn't follow CS
- Spontaneous Recovery - reappearance; after a rest period,of an extinguished conditioned response
- Generalization - tendency, once a response has been conditioned, for stimulus simliar to the CS to elicit
- Discrimination - learned ability to distinguish between CS and other stimlus that does not signal UCS
- Operant Conditioning: learner is NOT passive; learning is based on consequences; type of learning in which behavior is strengthen if followed by reinforcement or diminished if followed by punishment
- classical vs operant: both use the "5"; classical conditioning is automatic (response behavior) and operant conditioning is individual behavior where one can influence their environment with behaviors which have consequences (operant behavior)
- Edward Thorndike: The Law of Effect, rewarded behavior is likely to recur
- B. F. Skinner: shaping - procedure in operant conditioning in which reinforcers guides behavior closer and closer towards a goal
-Reinforcer: any event that strengthens the behavior it follows
- 2 Types of Reinforcers: negative and positive
- Positive Reinforcement - strengthens a response by presenting a stimulus after a response
- Negative Reinforcement - strengthens a response by reducing or removing an aversive stimulus
- both are used to increase a desired behavior
- Primary Reinforcement - innately reinforcing stimulus
- Conditioned (Secondary) Reinforcer) - stimulus that gains its reinforcement power through tits association with a primary reinforcer
- Punishment - an event that decreases the behavior that it follows
- Positive Punishment: spanking, speeding ticket, sick after eating rotten food
- Negative: takeaway a to from a child after fighting with siblings, taking away treat from aggressive dog, grounding a misbehaving teen, in relationship, someone stops talking to another in response for the behavior
- Reinforcement Schedule
- Conditioned Reinforcement: reinforcing the desired response to every timeit occurs
- Partial Reinforcement: reinforcing a response only part of the time; acquisition process is sower, greater resistance to extinction
- Fixed-Ratio Schedule: schedule that reinforces a response only after a specified number of responses; provide a reinforcement after a SET number of response
- Variable-Ratio Schedule: schedule of reinforcement that reinforces a response after an unpredictable number of response; ex: lottery, slot machine, bingo; provides a reinforcement after RANDOM number of response
- Fixed-Interval Schedule: schedule of reinforcement that reinforces a response only after a specified time has elapsed; requires a SET amount of time to elapse before giving reinforcement; ex: multiple choice quiz
- Variable-Interval Schedule: schedule of reinforcement that reinforces a response at unpredictable time intervals; ex: pop quiz; requires a RANDOM amount of time to elapse to give reinforcement
- Token Economy: every time a desired behavior is performed, a token is given; can trade tokens in for a variety of prizes (reinforcers); sed in homes, prisons, mental institutes, and schools
- Observational Learning: Albert Bandura and his Bobo Doll;learn through modeling behavior from others; observational learning + operant conditioned = Social Learning Theory
- Latent Learning: Edward Toteman, sometimes learning is not immediately evident
- Insight Learning: Wolfgang Kholer and Chimpanzees, some animals learn through the"Ah Ha!" experience
Sleep:
- state of consciousness; we are less aware of our surroundings; conscious, subconscious, unconscious
- States of Consciousness: sleep, hypnosis, drugs
- Daydream: 1. helps us prepare for future events 2. can nourish our social development 3. can substitute for impulsive behavior
- Fantasy Prove Personalities: someone who imagines and recalls experiences with lifelike vividness and who spends considerable time fantasizing
- Biological Rhythms: annual cycle (seasoned variations: bear hibernation, seasonal affective disorder); 28 day cycle (menstrual cycle); 24-hr cycle (our circadian rhythm); 90 minute cycle (sleep cycle)
- Circadian Rhythm: 24-hr biological clock, body temperature and awareness changes throughout the day
- Sleep Stage: 5 identified stages of sleep; takes about 90-100 minutes to pass through 5 stages; brain's waves will change according to sleep stage you are in; first 4 stages are also known as NERM sleep; 5th stage is called REM sleep
- Stage 1: kind of awake and kind of asleep; only lasts a few minutes and you usually onle experience once a night; eyes begin to roll slightly; brain produces Theta waves (high amplitude, low frequency = slow)
- Stage 2: follows Stage 1 sleep and is the "baseline" of sleep; stage is part of the 90 minute cycle and occupies approximately 45-60% of sleep; more Theta waves that get progressively slower
- Stage 3 & 4: slow wave sleep, you produce Delta waves; if awoken you will be very groggy; vital for restoring body's growth hormones and good overall health; may last 15-30 minutes, is called "low wave sleep" because the brain activity slows down dramatically from the "theta" rhythm of Stage 2 to a much slower rhythm called "delta" and the height of amplitude of the wave increases dramatically; contrary to popular belief, it is called delta sleep that is the "deepest" stage of sleep (not REM) and the most restorative; delta sleep that a sleep-deprived person's brain craves first and foremost; in children, delta sleep can occupy up to 40% of all sleep time and this is what makes children unawakeable or "dead asleep" during most of the night
- Stage 5 (REM Sleep): Rapid Eye Movement, called paradoxical sleep; brain is very active, dreams usually occur in REM, body is essentially paralyzed; composed of 20-25% of a normal night's sleep; breathing, heart rate, and brain wave activity quicken; vivid dreams can occur, from REM to Stage 2
- Sleep Disorder:
- Insomnia - persistent problems of falling asleep; affects 10%of the population
- Narcolepsy - differ from sleeplessness and may fall asleep at unpredictable or inappropriate times; directly into REM sleep; less than .001% of population
- Sleep Apnea - person stops breathing during their sleep; wake up momentarily, gasps for air, then falls back asleep; very common, especially in heavy males; can be fatal
- Night Terrors - sleep disorder characterized by high arousal and an appearance of being terrified; occur in Stage 4, not REM, and are not often remembered
- Sleepwalking (somnambulism) - sleep disorder affecting an estimated 10% of al humans atleast once in their lives; most often occurs during deep non-REM sleep (stage 3 or stage 4 sleep) early in the night
- Dreams:
- sequence of images, emotions, and thoughts passing through a sleeping person's mind
- Manifest Content - remembered story line of a dream
- Latent Content - underlying meaning of a dream
- Why do we dream?
- Freud's Wish-Fulfillment Theory: dreams are the key to understanding our inner conflicts, ideas,and thoughts that are hidden in our unconscious, manifest and latent content
- Information-Processing Theory: dreams act to sort out and understand the memories that you experience that day; REM sleep does increase after stressful events
- Activation-Synthesis Theory: during the night our brainstem releases random neural activity, dreams may be a way to make sense of that activity
Hypnosis:
- Altered state of consciousness?
- Posthypnotic Suggestion
- Posthypnotic Amnesia
- Theory by Ernest Hilgard
- We voluntarily divided our consciousness up
- Ice Water Experiment
- We have a hidden observer, a level of us that is always aware
- Hypnosis is NOT an altered state of consciousness
- Different people have various states of hypnotic suggestibility
- A social phenomenon where people want to believe
- Works better on people with a richer fantasy life
- Hypnosis is an altered state of consciousness
- Dramatic health benefits
- It works for pain best
Our memory is a very powerful thing, memory plays a vital role in who we are and in every aspect of our lives.
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